Box Office Predictions: January 11-13.

Posted by Sensei White Lotus On January 10, 2013 ADD COMMENTS

Make prisoners watch Promised Land? Now that’s inhumane.

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Zero Dark Sets Impressive Stage
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An impressive line-up of films this week. But only one can win…

Weekend Predictions…

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1. Zero Dark Thirty - 25 Million.

2. A Haunted House – 19 Million.

3. Gangster Squad - 17 Million.

4. Djanjo Unchained – 12 Million.

5. Les Miserables - 10.7 Million.

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Analysis…

Very confident in Zero Dark Thirty’s momentum after its Oscar nominations. Unlike previous years, the Oscar nod will actually help Zero’s box office opening considerably. Zero is also a film with wide appeal and very healthy word of mouth. Let’s be clear, this will easily pass The Hurt Locker (this film making team’s previous work) in box office and become one of the year’s highest grossing dramas.

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Looking at the other new releases, A Haunted House looks perfectly timed to grab comedy audiences. Marketing has been clever and provides a perfect companion to Zero’s serious narrative.

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Can’t really say the same for Gangster Squad. I love the project and am a sucker for old school gangster epics. The cast however is made of recent box office dead weights: Josh Brolin (Jonah Hex), Sean Penn ( Fair Game), and Ryan Gosling (Ides Of March). Only the film’s female lead, Emma Stone, has any box office clout. Film does have a healthy screen count (3000+), but I think its opening will amount to a missed opportunity.

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Lincoln, off its Oscar nominations, should also break the 150 million domestic mark.

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All the best,

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Sensei White Lotus

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